A Welsh technology brand has emerged from the global pandemic, not only offering one of the most popular ways for retailers to connect with wholesalers virtually – but now, with a completely innovative way for them to sell direct to consumers inside the Metaverse.
BrandLab360, based in Newport and with offices in New York, Los Angeles and France, has fast become known in the fashion industry for its immersive virtual showrooms – using CGI and 3D rendering streamed from virtual machines to allow buyers to meet wholesalers online and view and buy products – attracting the attention of large global brands including Barbour, Timberland, Skechers, Mundi Westport Corporation and Mercedes Benz Fashion Week.
In fact, the firm saw enquiries increase by 2,000 percent during Covid-19. [Read more…] about Media agency unveils high-tech virtual shopping mall for Estée Lauder
- 30Online clothes shopping has never been more in vogue, and the MySizeID app can help consumers find the right fit – across brands and size charts – conveniently and privately. MySizeID uses a patented algorithm to take measurements using the technology already available in mobile phones without accessing the camera.…